There’s a reason why it is called a “nurturing” campaign. Business owners NEED to understand that generating leads from your marketing takes time. Even when done well, it is just like any other healthy, fun relationship. It takes time.

Attracting and retaining customers is essential for small business owners. However, creating a successful marketing strategy takes time. A sales funnel can help guide potential customers through a step-by-step process, from catching their attention to purchasing. By utilizing a sales funnel, you can ensure that the right people buy your products or services. This article will explore a sales funnel and why it's crucial for small business success.